{"id":93612,"date":"2020-10-12T12:15:03","date_gmt":"2020-10-12T19:15:03","guid":{"rendered":"https:\/\/thegood.com\/?page_id=93612"},"modified":"2024-02-19T07:45:05","modified_gmt":"2024-02-19T15:45:05","slug":"podcast","status":"publish","type":"page","link":"https:\/\/thegood.com\/podcast\/","title":{"rendered":"The Ecommerce Insights Show"},"content":{"rendered":"\n<div class=\"alignfull wp-block-ugb-container ugb-container ugb-835a8f9 ugb-container--v2 ugb-container--design-basic ugb-main-block\"><style>.ugb-835a8f9-wrapper > .ugb-container__side{padding-top:120px !important;padding-bottom:120px !important}.ugb-835a8f9-wrapper.ugb-container__wrapper{padding-top:0 !important;padding-bottom:0 !important;background-color:#000000 !important;background-image:url(https:\/\/thegood.com\/wp-content\/uploads\/podcast-recording-studio-scaled.jpg)}.ugb-835a8f9-wrapper.ugb-container__wrapper:before{background-color:#000000 !important;opacity:0.8}.ugb-835a8f9-content-wrapper > h1,.ugb-835a8f9-content-wrapper > h2,.ugb-835a8f9-content-wrapper > h3,.ugb-835a8f9-content-wrapper > h4,.ugb-835a8f9-content-wrapper > h5,.ugb-835a8f9-content-wrapper > h6{color:#ffffff}.ugb-835a8f9-content-wrapper > p,.ugb-835a8f9-content-wrapper > ol li,.ugb-835a8f9-content-wrapper > ul li{color:#ffffff}@media screen and (min-width:768px){.ugb-835a8f9-content-wrapper.ugb-container__content-wrapper{width:80% !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-835a8f9-wrapper ugb--has-background-overlay\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-835a8f9-content-wrapper\">\n<div class=\"wp-block-ugb-columns ugb-columns ugb-b68645c ugb-columns--design-plain ugb-columns--columns-2 ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-columns__item ugb-b68645c-content-wrapper\">\n<div class=\"wp-block-ugb-column ugb-column ugb-251c847 ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-251c847-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image aligncenter size-large is-resized caption-align-center\"><img decoding=\"async\" width=\"750\" height=\"750\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/teis-cover-art-2.jpg\" alt=\"\" class=\"wp-image-93686\" style=\"width:450px;height:450px\" srcset=\"https:\/\/thegood.com\/wp-content\/uploads\/teis-cover-art-2.jpg 750w, https:\/\/thegood.com\/wp-content\/uploads\/teis-cover-art-2-300x300.jpg 300w, https:\/\/thegood.com\/wp-content\/uploads\/teis-cover-art-2-150x150.jpg 150w, https:\/\/thegood.com\/wp-content\/uploads\/teis-cover-art-2-610x610.jpg 610w, https:\/\/thegood.com\/wp-content\/uploads\/teis-cover-art-2-24x24.jpg 24w, https:\/\/thegood.com\/wp-content\/uploads\/teis-cover-art-2-48x48.jpg 48w, https:\/\/thegood.com\/wp-content\/uploads\/teis-cover-art-2-96x96.jpg 96w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-122d5ea ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-122d5ea-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<h2 class=\"wp-block-heading\" id=\"h-learn-how-to-accelerate-your-growth-with-industry-experts\"><span style=\"color: #ffffff;\" class=\"ugb-highlight\">Learn How To Accelerate Your Growth With Industry Experts<\/span><\/h2>\n\n\n\n<p><span style=\"color: #ffffff;\" class=\"ugb-highlight\">Get the perfect combination of bite-sized CRO tactics and deep dive interviews to make sure your business gets 1% better every single week.<\/span><\/p>\n\n\n\n<p><span><span style=\"font-style: italic; color: rgb(255, 255, 255);\" class=\"ugb-highlight\">Join our Good Question list for acce<\/span><span style=\"color: #ffffff;\" class=\"stk-highlight\">ss to<\/span><\/span><em><span style=\"color: #ffffff;\" class=\"stk-highlight\"> our best thinking a<\/span><span style=\"color: #ffffff;\" class=\"ugb-highlight\">nd additional insights. \ud83d\udc47<\/span><\/em><\/p>\n\n\n\n<div class=\"wp-block-ugb-spacer ugb-spacer ugb-33956cb ugb-spacer--v2 ugb-main-block\"><style>@media screen and (min-width:768px){.ugb-33956cb.ugb-spacer{height:25px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-spacer--inner\"><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-main-blue-background-color has-text-color has-background no-border-radius wp-element-button\" href=\"#insiders\">get more insights from the good<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-container ugb-container ugb-f4f69d4 ugb-container--v2 ugb-container--design-basic ugb-main-block\"><style>@media screen and (min-width:768px){.ugb-f4f69d4-content-wrapper.ugb-container__content-wrapper{width:90% !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-f4f69d4-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-f4f69d4-content-wrapper\">\n<div class=\"wp-block-ugb-heading ugb-heading ugb-f0cdbe8 ugb-main-block\"><style>.ugb-f0cdbe8 .ugb-heading__title{font-size:45px !important;text-align:center}.ugb-f0cdbe8 .ugb-inner-block{text-align:center}@media screen and (min-width:768px){.ugb-f0cdbe8.ugb-heading{margin-bottom:50px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><h2 class=\"ugb-heading__title\">Check Out Our Latest Episodes<\/h2><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-blog-posts ugb-blog-posts ugb-10a4a2b ugb-blog-posts--v2 ugb-blog-posts--design-basic ugb-blog-posts--columns-3 ugb-main-block\"><style>.ugb-10a4a2b .ugb-blog-posts__featured-image{border-radius:0px !important}.ugb-10a4a2b .ugb-blog-posts__title a{color:#000000 !important}.ugb-10a4a2b .ugb-blog-posts__title a:hover{opacity:0.8}.ugb-10a4a2b .ugb-block-content{column-gap:50px !important}@media screen and (min-width:768px){.ugb-10a4a2b.ugb-blog-posts{margin-top:20px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><article class=\"ugb-blog-posts__item\"><div class=\"ugb-blog-posts__content\"><figure class=\"ugb-blog-posts__featured-image ugb--shadow-3\"><a href=\"https:\/\/thegood.com\/insights\/refreshing-core-values\/\"><img decoding=\"async\" width=\"1024\" height=\"638\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/TEIS-Podcast-Core-Values-Social-Image.png\" class=\"attachment-large size-large wp-post-image\" alt=\"Episode title with photo of Jon and Natalie\" \/><\/a><\/figure><h5 class=\"ugb-blog-posts__title\"><a href=\"https:\/\/thegood.com\/insights\/refreshing-core-values\/\">Revisiting and Refreshing Our Company Values with Jon MacDonald and Natalie Thomas<\/a><\/h5><p class=\"ugb-blog-posts__readmore\"><a href=\"https:\/\/thegood.com\/insights\/refreshing-core-values\/\">Listen To This Episode \u2192<\/a><\/p><\/div><\/article><article class=\"ugb-blog-posts__item\"><div class=\"ugb-blog-posts__content\"><figure class=\"ugb-blog-posts__featured-image ugb--shadow-3\"><a href=\"https:\/\/thegood.com\/insights\/nicole-baqai\/\"><img decoding=\"async\" width=\"1024\" height=\"638\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/TEIS-Nicole-Baqai-WP-Featured-Img-1.png\" class=\"attachment-large size-large wp-post-image\" alt=\"Image of Nicole Baqai with episode title\" \/><\/a><\/figure><h5 class=\"ugb-blog-posts__title\"><a href=\"https:\/\/thegood.com\/insights\/nicole-baqai\/\">How to Streamline Customer Support to Improve Efficiency (&#038; Customer Experience) with Nicole Baqai<\/a><\/h5><p class=\"ugb-blog-posts__readmore\"><a href=\"https:\/\/thegood.com\/insights\/nicole-baqai\/\">Listen To This Episode \u2192<\/a><\/p><\/div><\/article><article class=\"ugb-blog-posts__item\"><div class=\"ugb-blog-posts__content\"><figure class=\"ugb-blog-posts__featured-image ugb--shadow-3\"><a href=\"https:\/\/thegood.com\/insights\/lexie-bennet\/\"><img decoding=\"async\" width=\"1024\" height=\"638\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/Lexie-Bennet-TEIS-WP-Featured-Image-1.png\" class=\"attachment-large size-large wp-post-image\" alt=\"headshot of Lexie Bennet with episode title\" \/><\/a><\/figure><h5 class=\"ugb-blog-posts__title\"><a href=\"https:\/\/thegood.com\/insights\/lexie-bennet\/\">The Power of Email Automation (And Personalization) with Lexie Bennet<\/a><\/h5><p class=\"ugb-blog-posts__readmore\"><a href=\"https:\/\/thegood.com\/insights\/lexie-bennet\/\">Listen To This Episode \u2192<\/a><\/p><\/div><\/article><article class=\"ugb-blog-posts__item\"><div class=\"ugb-blog-posts__content\"><figure class=\"ugb-blog-posts__featured-image ugb--shadow-3\"><a href=\"https:\/\/thegood.com\/insights\/jon-macdonald-natalie-thomas\/\"><img decoding=\"async\" width=\"1024\" height=\"638\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/TEIS-Podcast-Nat-and-Jon-WP-Featured-Img.png\" class=\"attachment-large size-large wp-post-image\" alt=\"TEIS episode title with headshot of Jon and Natalie\" \/><\/a><\/figure><h5 class=\"ugb-blog-posts__title\"><a href=\"https:\/\/thegood.com\/insights\/jon-macdonald-natalie-thomas\/\">Creating a Work Environment for Success &#8211; Q&amp;A with Jon MacDonald and Natalie Thomas<\/a><\/h5><p class=\"ugb-blog-posts__readmore\"><a href=\"https:\/\/thegood.com\/insights\/jon-macdonald-natalie-thomas\/\">Listen To This Episode \u2192<\/a><\/p><\/div><\/article><article class=\"ugb-blog-posts__item\"><div class=\"ugb-blog-posts__content\"><figure class=\"ugb-blog-posts__featured-image ugb--shadow-3\"><a href=\"https:\/\/thegood.com\/insights\/kate-cannova\/\"><img decoding=\"async\" width=\"1024\" height=\"638\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/Kate-Cannova-WP-Featured-Image-2.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" \/><\/a><\/figure><h5 class=\"ugb-blog-posts__title\"><a href=\"https:\/\/thegood.com\/insights\/kate-cannova\/\">The Power of Social Proof and Data-Driven Decisions with Kate Cannova<\/a><\/h5><p class=\"ugb-blog-posts__readmore\"><a href=\"https:\/\/thegood.com\/insights\/kate-cannova\/\">Listen To This Episode \u2192<\/a><\/p><\/div><\/article><article class=\"ugb-blog-posts__item\"><div class=\"ugb-blog-posts__content\"><figure class=\"ugb-blog-posts__featured-image ugb--shadow-3\"><a href=\"https:\/\/thegood.com\/insights\/dave-rodenbaugh\/\"><img decoding=\"async\" width=\"1024\" height=\"638\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/Dave-Rodenbaugh-TEIS-Podcast-WP-Featured-Img.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" \/><\/a><\/figure><h5 class=\"ugb-blog-posts__title\"><a href=\"https:\/\/thegood.com\/insights\/dave-rodenbaugh\/\">Effective Email Marketing for Abandoned Cart Recovery with Dave Rodenbaugh<\/a><\/h5><p class=\"ugb-blog-posts__readmore\"><a href=\"https:\/\/thegood.com\/insights\/dave-rodenbaugh\/\">Listen To This Episode \u2192<\/a><\/p><\/div><\/article><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-buttons alignfull is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-03627597 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-25\"><a class=\"wp-block-button__link has-white-color has-main-blue-background-color has-text-color has-background no-border-radius wp-element-button\" href=\"https:\/\/thegood.com\/insight-category\/podcast\/\">VIEW ALL EPISODES<\/a><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-container ugb-container ugb-a35254a ugb-container--v2 ugb-container--design-basic ugb-main-block\"><style>.ugb-a35254a-wrapper.ugb-container__wrapper{padding-top:0 !important;padding-bottom:0 !important}.ugb-a35254a-wrapper > .ugb-container__side{padding-top:35px !important;padding-bottom:35px !important}@media screen and (min-width:768px){.ugb-a35254a.ugb-container{margin-top:35px !important;margin-bottom:15px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-a35254a-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-a35254a-content-wrapper\">\n<div class=\"wp-block-ugb-container ugb-container ugb-6438d5c ugb-container--v2 ugb-container--design-basic ugb-main-block\"><style>@media screen and (min-width:768px){.ugb-6438d5c.ugb-container{margin-right:-1px !important;margin-left:0px !important;padding-right:5% !important;padding-left:5% !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-6438d5c-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-6438d5c-content-wrapper\">\n<div class=\"wp-block-ugb-heading ugb-heading ugb-25584d3 ugb-main-block\"><style>.ugb-25584d3 .ugb-heading__title{font-size:57px !important;text-align:center}.ugb-25584d3 .ugb-inner-block{text-align:center}@media screen and (max-width:1025px){.ugb-25584d3 .ugb-heading__title{font-size:50px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><h2 class=\"ugb-heading__title\">Most podcasts tell you <span style=\"text-decoration: underline;\"><span style=\"text-decoration: underline;\" class=\"ek-underline\">what<\/span><\/span> you should be doing, but don&#8217;t teach you <span style=\"text-decoration: underline;\"><span style=\"text-decoration: underline;\" class=\"ek-underline\">how<\/span><\/span> to make it happen.<\/h2><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-container ugb-container ugb-645b6b8 ugb-container--v2 ugb-container--design-basic ugb-main-block ugb--has-custom-content-width\"><style>.ugb-645b6b8.ugb-container > .ugb-inner-block{max-width:60% !important}@media screen and (min-width:768px){.ugb-645b6b8.ugb-container{margin-bottom:15px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-645b6b8-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-645b6b8-content-wrapper\">\n<p class=\"has-regular-font-size\">As an ecommerce leader, you&#8217;ve got a lot on your plate. You&#8217;re thinking about product development, inventory management, shipping challenges, customer support, partnerships and a hundred other things. Investing in growth is important, but it&#8217;s far from being the only thing on your to-do list.<\/p>\n\n\n\n<p class=\"has-regular-font-size\">That&#8217;s why you can&#8217;t afford to spend your time listening to another round of &#8220;tell me your life story&#8221; or &#8220;help the listeners understand why they should hire you.&#8221;<\/p>\n\n\n\n<p class=\"has-regular-font-size\">We couldn&#8217;t find a podcast that covered both the &#8220;what&#8221; and the &#8220;how&#8221; of ecommerce marketing, so we decided to build it ourselves. What we came up with is <em>The Ecommerce Insights Show<\/em>.<\/p>\n\n\n\n<p class=\"has-regular-font-size\">Each week, we share <strong>actionable advice<\/strong> from our experience improving conversion rates for household companies like Adobe, Xerox, and The Economist. We also bring you interviews with industry experts who are committed to helping you level up in specific areas of your business.<\/p>\n\n\n\n<p>Oh, and here&#8217;s the best part&#8230;<strong>it&#8217;s totally free!<\/strong><\/p>\n\n\n\n<p>So, whether you&#8217;re looking to make your first $1 Million or your next million, we want to provide the step-by-step playbook for helping you get there.<\/p>\n\n\n\n<p>All you have to do is subscribe using your favorite podcast player and we&#8217;ll take it from there. <\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<p><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div id=\"anchor\"><a id=\"subscribe\"><\/a><\/div>\n\n\n\n<div class=\"wp-block-ugb-container ugb-container ugb-08ad8c1 ugb-container--v2 ugb-container--design-basic ugb-main-block\"><style>@media screen and (min-width:768px){.ugb-08ad8c1-content-wrapper.ugb-container__content-wrapper{width:75% !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-08ad8c1-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-08ad8c1-content-wrapper\">\n<div class=\"wp-block-ugb-heading ugb-heading ugb-1714a52 ugb-main-block\"><style>.ugb-1714a52 .ugb-heading__title{font-size:45px !important;text-align:center}.ugb-1714a52 .ugb-inner-block{text-align:center}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><h2 class=\"ugb-heading__title\">Subscribe To The Show<\/h2><p class=\"ugb-heading__subtitle\">To make sure you are among the first to get future episodes.<\/p><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-columns ugb-columns ugb-d68ffe1 ugb-columns--design-plain ugb-columns--columns-3 ugb-main-block\"><style>.ugb-d68ffe1-content-wrapper{grid-column-gap:10px !important}.ugb-d68ffe1-content-wrapper > .ugb-column{align-items:center !important}.ugb-d68ffe1-content-wrapper > .ugb-column > .ugb-inner-block{height:auto !important}.ugb-d68ffe1 .ugb-inner-block{text-align:center}@media screen and (min-width:768px){.ugb-d68ffe1.ugb-columns{margin-bottom:15px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-columns__item ugb-d68ffe1-content-wrapper\">\n<div class=\"wp-block-ugb-column ugb-column ugb-3dc1590 ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-3dc1590-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image size-large is-style-default\"><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/the-ecommerce-insights-show\/id1535821948?uo=4\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" width=\"300\" height=\"100\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/apple-subscribe.jpg\" alt=\"\" class=\"wp-image-95239\"\/><\/a><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-fa71b06 ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-fa71b06-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image size-large is-style-default\"><a href=\"https:\/\/open.spotify.com\/show\/1PNSR8ZUvV6hddd5hLh1ax\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" width=\"300\" height=\"100\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/spotify-subscribe.jpg\" alt=\"\" class=\"wp-image-95240\"\/><\/a><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-f8c9974 ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-f8c9974-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image size-large is-style-default\"><a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9mZWVkcy50cmFuc2lzdG9yLmZtL3RoZS1lY29tbWVyY2UtaW5zaWdodHMtc2hvdw==\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" width=\"300\" height=\"100\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/google-subscribe.jpg\" alt=\"\" class=\"wp-image-95241\"\/><\/a><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-columns ugb-columns ugb-5e849d4 ugb-columns--design-plain ugb-columns--columns-3 ugb-main-block\"><style>.ugb-5e849d4-content-wrapper{grid-column-gap:10px !important}.ugb-5e849d4-content-wrapper > .ugb-column{align-items:center !important}.ugb-5e849d4-content-wrapper > .ugb-column > .ugb-inner-block{height:auto !important}.ugb-5e849d4 .ugb-inner-block{text-align:center}@media screen and (min-width:768px){.ugb-5e849d4.ugb-columns{margin-bottom:15px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-columns__item ugb-5e849d4-content-wrapper\">\n<div class=\"wp-block-ugb-column ugb-column ugb-a146503 ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-a146503-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image size-large is-style-default\"><a href=\"https:\/\/www.stitcher.com\/podcast\/the-ecommerce-insights-show\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" width=\"300\" height=\"100\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/stitcher-subscribe.jpg\" alt=\"\" class=\"wp-image-95242\"\/><\/a><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-06ae2f6 ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-06ae2f6-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image size-large is-style-default\"><a href=\"https:\/\/pca.st\/itunes\/1535821948\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" width=\"300\" height=\"100\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/pocket-casts-subscribe.jpg\" alt=\"\" class=\"wp-image-95243\"\/><\/a><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-63ed54d ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-63ed54d-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image size-large is-style-default\"><a href=\"https:\/\/overcast.fm\/itunes1535821948\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" width=\"300\" height=\"100\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/overcast-subscribe.jpg\" alt=\"\" class=\"wp-image-95244\"\/><\/a><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-columns ugb-columns ugb-57e29dd ugb-columns--design-plain ugb-columns--columns-3 ugb-main-block\"><style>.ugb-57e29dd-content-wrapper{grid-column-gap:10px !important}.ugb-57e29dd-content-wrapper > .ugb-column{align-items:center !important}.ugb-57e29dd-content-wrapper > .ugb-column > .ugb-inner-block{height:auto !important}.ugb-57e29dd .ugb-inner-block{text-align:center}@media screen and (min-width:768px){.ugb-57e29dd.ugb-columns{margin-bottom:15px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-columns__item ugb-57e29dd-content-wrapper\">\n<div class=\"wp-block-ugb-column ugb-column ugb-a7c6ca0 ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-a7c6ca0-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image size-large is-style-default\"><a href=\"https:\/\/www.breaker.audio\/the-ecommerce-insights-show\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" width=\"300\" height=\"100\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/breaker-subscribe.jpg\" alt=\"\" class=\"wp-image-95245\"\/><\/a><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-2926118 ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-2926118-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image size-large is-style-default\"><a href=\"https:\/\/castbox.fm\/vic\/1535821948\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" width=\"300\" height=\"100\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/castbox-subscribe.jpg\" alt=\"\" class=\"wp-image-95246\"\/><\/a><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-4b7a810 ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-4b7a810-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image size-large is-style-default\"><a href=\"https:\/\/feeds.transistor.fm\/the-ecommerce-insights-show\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" width=\"300\" height=\"100\" src=\"https:\/\/thegood.com\/wp-content\/uploads\/rss-subscribe.jpg\" alt=\"\" class=\"wp-image-95247\"\/><\/a><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-spacer ugb-spacer ugb-76d5fd6 ugb-spacer--v2 ugb-main-block\"><style>@media screen and (min-width:768px){.ugb-76d5fd6.ugb-spacer{height:15px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-spacer--inner\"><\/div><\/div><\/div><\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer editorskit-no-tablet editorskit-no-mobile\"><\/div>\n\n\n\n<div id=\"anchor\"><a id=\"insiders\"><\/a><\/div>\n\n\n\n<div class=\"alignfull wp-block-ugb-container ugb-container ugb-8ae4578 ugb-container--v2 ugb-container--design-basic ugb-main-block\"><style>.ugb-8ae4578-wrapper > .ugb-container__side{padding-top:120px !important;padding-bottom:120px !important}.ugb-8ae4578-wrapper.ugb-container__wrapper{padding-top:0 !important;padding-bottom:0 !important;background-color:#0277c0 !important}.ugb-8ae4578-wrapper.ugb-container__wrapper:before{background-color:#0277c0 !important}.ugb-8ae4578-content-wrapper > h1,.ugb-8ae4578-content-wrapper > h2,.ugb-8ae4578-content-wrapper > h3,.ugb-8ae4578-content-wrapper > h4,.ugb-8ae4578-content-wrapper > h5,.ugb-8ae4578-content-wrapper > h6{color:#ffffff}.ugb-8ae4578-content-wrapper > p,.ugb-8ae4578-content-wrapper > ol li,.ugb-8ae4578-content-wrapper > ul li{color:#ffffff}@media screen and (min-width:768px){.ugb-8ae4578.ugb-container{margin-bottom:-80px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-8ae4578-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-8ae4578-content-wrapper\">\n<div class=\"wp-block-ugb-heading ugb-heading ugb-46b231b ugb-main-block\"><style>.ugb-46b231b .ugb-heading__title{font-size:57px !important;text-align:center}.ugb-46b231b .ugb-inner-block{text-align:center}@media screen and (max-width:1025px){.ugb-46b231b .ugb-heading__title{font-size:50px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><h2 class=\"ugb-heading__title\"><span style=\"color: #ffffff;\" class=\"ugb-highlight\">Become A Good Question Subscriber<\/span><\/h2><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-container ugb-container ugb-1390649 ugb-container--v2 ugb-container--design-basic ugb-main-block\"><style>.ugb-1390649-wrapper.ugb-container__wrapper{min-height:50vh;background-color:#000000 !important}.ugb-1390649-wrapper.ugb-container__wrapper:before{background-color:#000000 !important}.ugb-1390649-content-wrapper > h1,.ugb-1390649-content-wrapper > h2,.ugb-1390649-content-wrapper > h3,.ugb-1390649-content-wrapper > h4,.ugb-1390649-content-wrapper > h5,.ugb-1390649-content-wrapper > h6{color:#ffffff}.ugb-1390649-content-wrapper > p,.ugb-1390649-content-wrapper > ol li,.ugb-1390649-content-wrapper > ul li{color:#ffffff}@media screen and (min-width:768px){.ugb-1390649-content-wrapper.ugb-container__content-wrapper{width:90% !important}}@media screen and (min-width:768px){.ugb-1390649 > .ugb-inner-block > .ugb-block-content > *{padding-right:60px !important;padding-left:60px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-1390649-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-1390649-content-wrapper\">\n<div class=\"wp-block-ugb-spacer ugb-spacer ugb-40f597e ugb-spacer--v2 ugb-main-block\"><style>@media screen and (min-width:768px){.ugb-40f597e.ugb-spacer{height:25px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-spacer--inner\"><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-columns ugb-columns ugb-404c66f ugb-columns--design-plain ugb-columns--columns-2 ugb-main-block\"><style>.ugb-404c66f-content-wrapper{grid-column-gap:120px !important}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-columns__item ugb-404c66f-content-wrapper\">\n<div class=\"wp-block-ugb-column ugb-column ugb-02dae41 ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-02dae41-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<p class=\"has-medium-font-size\"><span style=\"color: #ffffff;\" class=\"stk-highlight\"><strong>Join our newsletter community and you&#8217;ll get more insights to improve your digital journey along with a chance at:<\/strong><\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"color: #ffffff;\" class=\"ugb-highlight\">Invites for interviews, panel discussions, and workshops<\/span><\/li>\n\n\n\n<li><span style=\"color: #ffffff;\" class=\"ugb-highlight\">Insider-only Q&amp;A sessions <\/span><\/li>\n\n\n\n<li><span style=\"color: #ffffff;\" class=\"ugb-highlight\">First dibs on our newest optimization resources<\/span><\/li>\n\n\n\n<li><span style=\"color: #ffffff;\" class=\"ugb-highlight\">Direct input on future content<\/span><\/li>\n<\/ul>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-c067cb7 ugb-column--design-plain ugb-main-block\"><style>.ugb-c067cb7 p,.ugb-c067cb7 li,.ugb-c067cb7 label,.ugb-c067cb7 table{color:#ffffff}.ugb-c067cb7-column-wrapper > * > p,.ugb-c067cb7-column-wrapper > * > ol li,.ugb-c067cb7-column-wrapper > * > ul li{color:#ffffff}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-c067cb7-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n\t\t\t\t\t\t<script>\n\t\t\t\t\t\t\twindow.hsFormsOnReady = window.hsFormsOnReady || [];\n\t\t\t\t\t\t\twindow.hsFormsOnReady.push(()=>{\n\t\t\t\t\t\t\t\thbspt.forms.create({\n\t\t\t\t\t\t\t\t\tportalId: 5834619,\n\t\t\t\t\t\t\t\t\tformId: \"a7d039f5-1143-4ccc-975c-03243c5b6f94\",\n\t\t\t\t\t\t\t\t\ttarget: \"#hbspt-form-1777725243000-1077070770\",\n\t\t\t\t\t\t\t\t\tregion: \"na2\",\n\t\t\t\t\t\t\t\t\tcssRequired: \".submitted-message { overflow: auto; } .hs-form-88422a7d-0355-4f27-b674-4b9fcc71560c, .hs-form-ac90f61a-a614-4bcd-b57a-18cd0e91ceff { color: #fff }\",\n\t\t\t\t\t\t\t})});\n\t\t\t\t\t\t<\/script>\n\t\t\t\t\t\t<div class=\"hbspt-form\" id=\"hbspt-form-1777725243000-1077070770\"><\/div>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-spacer ugb-spacer ugb-5bf286b ugb-spacer--v2 ugb-main-block\"><style>@media screen and (min-width:768px){.ugb-5bf286b.ugb-spacer{height:15px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-spacer--inner\"><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<p><\/p>\n<div class=\"tkugp-items-wrap\"><div class=\"tkugp-bottomcontent\"><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Our comprehensive ecommerce conversion audit delivers results. Understand why your site is not converting and create a conversion improvement action plan.<\/p>\n","protected":false},"author":53,"featured_media":93391,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"templates\/template-no-footer-blue-bar.php","meta":{"_acf_changed":false,"content-type":"","wpcf-summary":[],"footnotes":""},"class_list":["post-93612","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-scaled.jpg",2560,1707,false],"thumbnail":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-150x150.jpg",150,150,true],"medium":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-300x200.jpg",300,200,true],"medium_large":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-768x512.jpg",768,512,true],"large":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-1024x683.jpg",1024,683,true],"1536x1536":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-1536x1024.jpg",1536,1024,true],"2048x2048":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-2048x1365.jpg",2048,1365,true],"teaser":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-380x215.jpg",380,215,true],"teaser-large":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-760x430.jpg",760,430,true],"insights-featured":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-600x400.jpg",600,400,true],"case-study-logo-small":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-scaled.jpg",112,75,false],"gform-image-choice-sm":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-scaled.jpg",300,200,false],"gform-image-choice-md":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-scaled.jpg",400,267,false],"gform-image-choice-lg":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-scaled.jpg",600,400,false],"profile_24":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-24x24.jpg",24,24,true],"profile_48":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-48x48.jpg",48,48,true],"profile_96":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-96x96.jpg",96,96,true],"profile_150":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-150x150.jpg",150,150,true],"profile_300":["https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>Our comprehensive ecommerce conversion audit delivers results. Understand why your site is not converting and create a conversion improvement action plan.<\/p>\n","category_list_v2":"","author_info_v2":{"name":"James Sowers","url":"https:\/\/thegood.com\/author\/james-sowers\/"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Ecommerce Insights Show - A Weekly Ecommerce Marketing Podcast<\/title>\n<meta name=\"description\" content=\"The Ecommerce Insights Show combines actionable advice and expert interviews to help ecommerce leaders accelerate their business growth.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thegood.com\/podcast\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Ecommerce Insights Show - A Weekly Ecommerce Marketing Podcast\" \/>\n<meta property=\"og:description\" content=\"The Ecommerce Insights Show combines actionable advice and expert interviews to help ecommerce leaders accelerate their business growth.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thegood.com\/podcast\/\" \/>\n<meta property=\"og:site_name\" content=\"The Good\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/thegoodgroup\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-19T15:45:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"The Ecommerce Insights Show - A Weekly Ecommerce Marketing Podcast\" \/>\n<meta name=\"twitter:description\" content=\"The Ecommerce Insights Show combines actionable advice and expert interviews to help ecommerce leaders accelerate their business growth.\" \/>\n<meta name=\"twitter:site\" content=\"@thegood\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/thegood.com\\\/podcast\\\/\",\"url\":\"https:\\\/\\\/thegood.com\\\/podcast\\\/\",\"name\":\"The Ecommerce Insights Show - A Weekly Ecommerce Marketing Podcast\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/thegood.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/thegood.com\\\/podcast\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/thegood.com\\\/podcast\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/thegood.com\\\/wp-content\\\/uploads\\\/wes-hicks-4-EeTnaC1S4-unsplash-scaled.jpg\",\"datePublished\":\"2020-10-12T19:15:03+00:00\",\"dateModified\":\"2024-02-19T15:45:05+00:00\",\"description\":\"The Ecommerce Insights Show combines actionable advice and expert interviews to help ecommerce leaders accelerate their business growth.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/thegood.com\\\/podcast\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/thegood.com\\\/podcast\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/thegood.com\\\/podcast\\\/#primaryimage\",\"url\":\"https:\\\/\\\/thegood.com\\\/wp-content\\\/uploads\\\/wes-hicks-4-EeTnaC1S4-unsplash-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/thegood.com\\\/wp-content\\\/uploads\\\/wes-hicks-4-EeTnaC1S4-unsplash-scaled.jpg\",\"width\":2560,\"height\":1707},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/thegood.com\\\/podcast\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/thegood.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Ecommerce Insights Show\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/thegood.com\\\/#website\",\"url\":\"https:\\\/\\\/thegood.com\\\/\",\"name\":\"The Good\",\"description\":\"Optimizing Digital Experiences\",\"publisher\":{\"@id\":\"https:\\\/\\\/thegood.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/thegood.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Organization\",\"Corporation\",\"ProfessionalService\"],\"@id\":\"https:\\\/\\\/thegood.com\\\/#organization\",\"name\":\"The Good\",\"url\":\"https:\\\/\\\/thegood.com\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/thegood.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/thegood.com\\\/wp-content\\\/uploads\\\/The_Good_Logo.png\",\"contentUrl\":\"https:\\\/\\\/thegood.com\\\/wp-content\\\/uploads\\\/The_Good_Logo.png\",\"width\":531,\"height\":130,\"caption\":\"The Good\"},\"image\":{\"@id\":\"https:\\\/\\\/thegood.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/the-good\",\"https:\\\/\\\/twitter.com\\\/thegoodcompany\",\"https:\\\/\\\/www.entrepreneur.com\\\/author\\\/jon-macdonald\",\"https:\\\/\\\/jonmacdonald.com\\\/\",\"https:\\\/\\\/podcasts.apple.com\\\/us\\\/podcast\\\/drive-and-convert\\\/id1499735729\",\"https:\\\/\\\/www.goodreads.com\\\/book\\\/show\\\/210623415-behind-the-click\",\"https:\\\/\\\/www.goodreads.com\\\/book\\\/show\\\/59465603-opting-in-to-optimization\"],\"description\":\"Digital Experience Optimization consultancy specializing in conversion rate optimization, UX research, and A\\\/B testing\",\"foundingDate\":\"2009\",\"knowsAbout\":[\"Conversion Rate Optimization\",\"A\\\/B Testing and Multivariate Testing\",\"User Experience Research and Design\",\"Digital Experience Optimization\",\"E-commerce Optimization\",\"SaaS Conversion Optimization\",\"Landing Page Optimization\",\"Checkout Flow Optimization\",\"Mobile Conversion Optimization\",\"Customer Journey Mapping\",\"Behavioral Analytics\",\"Heat Map Analysis\",\"User Session Recording Analysis\",\"Conversion Funnel Optimization\",\"Website Performance Optimization\",\"Growth Hacking Strategies\",\"Revenue Optimization\",\"Customer Acquisition Optimization\",\"Retention Rate Optimization\",\"Form Optimization\",\"Call-to-Action Optimization\",\"Product Page Optimization\",\"Personalization Strategies\"],\"hasOfferCatalog\":{\"@type\":\"OfferCatalog\",\"name\":\"Digital Experience Optimization Services\",\"description\":\"Comprehensive conversion rate optimization and user experience services\",\"itemListElement\":[{\"@type\":\"Offer\",\"itemOffered\":{\"@type\":\"Service\",\"name\":\"Digital Experience Optimization Program\",\"description\":\"Comprehensive ongoing optimization program combining CRO, UX research, A\\\/B testing, and performance monitoring for sustained growth\",\"serviceType\":\"Digital Experience Optimization\",\"category\":\"Digital Marketing Services\"}},{\"@type\":\"Offer\",\"itemOffered\":{\"@type\":\"Service\",\"name\":\"Conversion Rate Optimization Audit\",\"description\":\"Comprehensive analysis of your website to identify conversion barriers and optimization opportunities using advanced analytics, user behavior analysis, and industry best practices\",\"serviceType\":\"Conversion Rate Optimization\",\"category\":\"Digital Marketing Services\"}},{\"@type\":\"Offer\",\"itemOffered\":{\"@type\":\"Service\",\"name\":\"A\\\/B Testing Program\",\"description\":\"Systematic testing program to validate improvements and maximize conversion rates through statistical analysis and controlled experiments\",\"serviceType\":\"A\\\/B Testing\",\"category\":\"Digital Marketing Services\"}},{\"@type\":\"Offer\",\"itemOffered\":{\"@type\":\"Service\",\"name\":\"User Experience Research\",\"description\":\"In-depth user research including surveys, interviews, behavioral analysis, and usability testing to understand customer needs and pain points\",\"serviceType\":\"User Experience Research\",\"category\":\"User Experience Services\"}},{\"@type\":\"Offer\",\"itemOffered\":{\"@type\":\"Service\",\"name\":\"E-commerce Optimization\",\"description\":\"Specialized optimization for online stores including product pages, checkout flows, shopping cart optimization, and revenue enhancement strategies\",\"serviceType\":\"E-commerce Optimization\",\"category\":\"E-commerce Services\"}},{\"@type\":\"Offer\",\"itemOffered\":{\"@type\":\"Service\",\"name\":\"Landing Page Optimization\",\"description\":\"Optimization of landing pages for paid advertising campaigns and organic traffic to maximize lead generation and conversion rates\",\"serviceType\":\"Landing Page Optimization\",\"category\":\"Digital Marketing Services\"}},{\"@type\":\"Offer\",\"itemOffered\":{\"@type\":\"Service\",\"name\":\"Mobile Conversion Optimization\",\"description\":\"Mobile-specific optimization to improve conversion rates on smartphones and tablets, including responsive design and mobile UX improvements\",\"serviceType\":\"Mobile Optimization\",\"category\":\"Mobile Services\"}},{\"@type\":\"Offer\",\"itemOffered\":{\"@type\":\"Service\",\"name\":\"SaaS Conversion Optimization\",\"description\":\"Specialized optimization for software-as-a-service companies focusing on trial-to-paid conversions, onboarding optimization, and customer retention\",\"serviceType\":\"SaaS Optimization\",\"category\":\"Software Services\"}}]},\"serviceArea\":{\"@type\":\"GeoShape\",\"name\":\"Worldwide\"},\"seeks\":[\"Increased conversion rates\",\"Higher revenue per visitor\",\"Improved user experience\",\"Better return on advertising spend\",\"Data-driven optimization strategies\",\"Reduced customer acquisition costs\",\"Improved customer lifetime value\",\"Enhanced website performance\",\"Mobile optimization\",\"Checkout optimization\",\"Landing page improvements\",\"A\\\/B testing expertise\",\"User research insights\",\"Conversion funnel optimization\",\"Revenue growth strategies\"],\"address\":{\"@type\":\"PostalAddress\",\"addressLocality\":\"Portland\",\"addressRegion\":\"Oregon\",\"addressCountry\":\"United States\",\"postalCode\":\"97201\"},\"keywords\":[\"conversion rate optimization expert\",\"CRO consultant\",\"A\\\/B testing specialist\",\"e-commerce optimization agency\",\"user experience research\",\"website conversion improvement\",\"digital experience optimization\",\"landing page optimization expert\",\"mobile conversion specialist\",\"SaaS conversion optimization\",\"checkout optimization expert\",\"revenue optimization consultant\",\"growth hacking agency\",\"conversion rate audit\",\"website performance optimization\",\"customer journey optimization\",\"behavioral analytics expert\",\"conversion funnel optimization\",\"personalization strategy consultant\",\"retention rate optimization expert\"],\"contactPoint\":{\"@type\":\"ContactPoint\",\"telephone\":\"503-488-5935\",\"contactType\":\"customer service\",\"availableLanguage\":\"English\"},\"award\":[\"Oregon Top 20 Fastest-Growing Private Companies (3 consecutive years)\",\"Forty Under 40 Award\"],\"founder\":{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/thegood.com\\\/#person-jon-macdonald\",\"name\":\"Jon MacDonald\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/thegood.com\\\/#person-jon-macdonald\",\"name\":\"R. Jon MacDonald\",\"url\":\"https:\\\/\\\/jonmacdonald.com\\\/\",\"jobTitle\":\"Founder & President\",\"worksFor\":{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/thegood.com\\\/#organization\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/jonnymac\",\"https:\\\/\\\/www.entrepreneur.com\\\/author\\\/jon-macdonald\",\"https:\\\/\\\/jonmacdonald.com\\\/\",\"https:\\\/\\\/www.goodreads.com\\\/book\\\/show\\\/210623415-behind-the-click\"],\"knowsAbout\":[\"Conversion Rate Optimization\",\"Digital Experience Optimization\",\"A\\\/B Testing\",\"User Experience Research\",\"E-commerce Optimization\"],\"award\":[\"Forty Under 40 Award\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The Ecommerce Insights Show - A Weekly Ecommerce Marketing Podcast","description":"The Ecommerce Insights Show combines actionable advice and expert interviews to help ecommerce leaders accelerate their business growth.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/thegood.com\/podcast\/","og_locale":"en_US","og_type":"article","og_title":"The Ecommerce Insights Show - A Weekly Ecommerce Marketing Podcast","og_description":"The Ecommerce Insights Show combines actionable advice and expert interviews to help ecommerce leaders accelerate their business growth.","og_url":"https:\/\/thegood.com\/podcast\/","og_site_name":"The Good","article_publisher":"https:\/\/www.facebook.com\/thegoodgroup","article_modified_time":"2024-02-19T15:45:05+00:00","og_image":[{"width":2560,"height":1707,"url":"https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-scaled.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_title":"The Ecommerce Insights Show - A Weekly Ecommerce Marketing Podcast","twitter_description":"The Ecommerce Insights Show combines actionable advice and expert interviews to help ecommerce leaders accelerate their business growth.","twitter_site":"@thegood","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/thegood.com\/podcast\/","url":"https:\/\/thegood.com\/podcast\/","name":"The Ecommerce Insights Show - A Weekly Ecommerce Marketing Podcast","isPartOf":{"@id":"https:\/\/thegood.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/thegood.com\/podcast\/#primaryimage"},"image":{"@id":"https:\/\/thegood.com\/podcast\/#primaryimage"},"thumbnailUrl":"https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-scaled.jpg","datePublished":"2020-10-12T19:15:03+00:00","dateModified":"2024-02-19T15:45:05+00:00","description":"The Ecommerce Insights Show combines actionable advice and expert interviews to help ecommerce leaders accelerate their business growth.","breadcrumb":{"@id":"https:\/\/thegood.com\/podcast\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/thegood.com\/podcast\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/thegood.com\/podcast\/#primaryimage","url":"https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-scaled.jpg","contentUrl":"https:\/\/thegood.com\/wp-content\/uploads\/wes-hicks-4-EeTnaC1S4-unsplash-scaled.jpg","width":2560,"height":1707},{"@type":"BreadcrumbList","@id":"https:\/\/thegood.com\/podcast\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/thegood.com\/"},{"@type":"ListItem","position":2,"name":"The Ecommerce Insights Show"}]},{"@type":"WebSite","@id":"https:\/\/thegood.com\/#website","url":"https:\/\/thegood.com\/","name":"The Good","description":"Optimizing Digital Experiences","publisher":{"@id":"https:\/\/thegood.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/thegood.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Organization","Corporation","ProfessionalService"],"@id":"https:\/\/thegood.com\/#organization","name":"The Good","url":"https:\/\/thegood.com","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/thegood.com\/#\/schema\/logo\/image\/","url":"https:\/\/thegood.com\/wp-content\/uploads\/The_Good_Logo.png","contentUrl":"https:\/\/thegood.com\/wp-content\/uploads\/The_Good_Logo.png","width":531,"height":130,"caption":"The Good"},"image":{"@id":"https:\/\/thegood.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/the-good","https:\/\/twitter.com\/thegoodcompany","https:\/\/www.entrepreneur.com\/author\/jon-macdonald","https:\/\/jonmacdonald.com\/","https:\/\/podcasts.apple.com\/us\/podcast\/drive-and-convert\/id1499735729","https:\/\/www.goodreads.com\/book\/show\/210623415-behind-the-click","https:\/\/www.goodreads.com\/book\/show\/59465603-opting-in-to-optimization"],"description":"Digital Experience Optimization consultancy specializing in conversion rate optimization, UX research, and A\/B testing","foundingDate":"2009","knowsAbout":["Conversion Rate Optimization","A\/B Testing and Multivariate Testing","User Experience Research and Design","Digital Experience Optimization","E-commerce Optimization","SaaS Conversion Optimization","Landing Page Optimization","Checkout Flow Optimization","Mobile Conversion Optimization","Customer Journey Mapping","Behavioral Analytics","Heat Map Analysis","User Session Recording Analysis","Conversion Funnel Optimization","Website Performance Optimization","Growth Hacking Strategies","Revenue Optimization","Customer Acquisition Optimization","Retention Rate Optimization","Form Optimization","Call-to-Action Optimization","Product Page Optimization","Personalization Strategies"],"hasOfferCatalog":{"@type":"OfferCatalog","name":"Digital Experience Optimization Services","description":"Comprehensive conversion rate optimization and user experience services","itemListElement":[{"@type":"Offer","itemOffered":{"@type":"Service","name":"Digital Experience Optimization Program","description":"Comprehensive ongoing optimization program combining CRO, UX research, A\/B testing, and performance monitoring for sustained growth","serviceType":"Digital Experience Optimization","category":"Digital Marketing Services"}},{"@type":"Offer","itemOffered":{"@type":"Service","name":"Conversion Rate Optimization Audit","description":"Comprehensive analysis of your website to identify conversion barriers and optimization opportunities using advanced analytics, user behavior analysis, and industry best practices","serviceType":"Conversion Rate Optimization","category":"Digital Marketing Services"}},{"@type":"Offer","itemOffered":{"@type":"Service","name":"A\/B Testing Program","description":"Systematic testing program to validate improvements and maximize conversion rates through statistical analysis and controlled experiments","serviceType":"A\/B Testing","category":"Digital Marketing Services"}},{"@type":"Offer","itemOffered":{"@type":"Service","name":"User Experience Research","description":"In-depth user research including surveys, interviews, behavioral analysis, and usability testing to understand customer needs and pain points","serviceType":"User Experience Research","category":"User Experience Services"}},{"@type":"Offer","itemOffered":{"@type":"Service","name":"E-commerce Optimization","description":"Specialized optimization for online stores including product pages, checkout flows, shopping cart optimization, and revenue enhancement strategies","serviceType":"E-commerce Optimization","category":"E-commerce Services"}},{"@type":"Offer","itemOffered":{"@type":"Service","name":"Landing Page Optimization","description":"Optimization of landing pages for paid advertising campaigns and organic traffic to maximize lead generation and conversion rates","serviceType":"Landing Page Optimization","category":"Digital Marketing Services"}},{"@type":"Offer","itemOffered":{"@type":"Service","name":"Mobile Conversion Optimization","description":"Mobile-specific optimization to improve conversion rates on smartphones and tablets, including responsive design and mobile UX improvements","serviceType":"Mobile Optimization","category":"Mobile Services"}},{"@type":"Offer","itemOffered":{"@type":"Service","name":"SaaS Conversion Optimization","description":"Specialized optimization for software-as-a-service companies focusing on trial-to-paid conversions, onboarding optimization, and customer retention","serviceType":"SaaS Optimization","category":"Software Services"}}]},"serviceArea":{"@type":"GeoShape","name":"Worldwide"},"seeks":["Increased conversion rates","Higher revenue per visitor","Improved user experience","Better return on advertising spend","Data-driven optimization strategies","Reduced customer acquisition costs","Improved customer lifetime value","Enhanced website performance","Mobile optimization","Checkout optimization","Landing page improvements","A\/B testing expertise","User research insights","Conversion funnel optimization","Revenue growth strategies"],"address":{"@type":"PostalAddress","addressLocality":"Portland","addressRegion":"Oregon","addressCountry":"United States","postalCode":"97201"},"keywords":["conversion rate optimization expert","CRO consultant","A\/B testing specialist","e-commerce optimization agency","user experience research","website conversion improvement","digital experience optimization","landing page optimization expert","mobile conversion specialist","SaaS conversion optimization","checkout optimization expert","revenue optimization consultant","growth hacking agency","conversion rate audit","website performance optimization","customer journey optimization","behavioral analytics expert","conversion funnel optimization","personalization strategy consultant","retention rate optimization expert"],"contactPoint":{"@type":"ContactPoint","telephone":"503-488-5935","contactType":"customer service","availableLanguage":"English"},"award":["Oregon Top 20 Fastest-Growing Private Companies (3 consecutive years)","Forty Under 40 Award"],"founder":{"@type":"Person","@id":"https:\/\/thegood.com\/#person-jon-macdonald","name":"Jon MacDonald"}},{"@type":"Person","@id":"https:\/\/thegood.com\/#person-jon-macdonald","name":"R. Jon MacDonald","url":"https:\/\/jonmacdonald.com\/","jobTitle":"Founder & President","worksFor":{"@type":"Organization","@id":"https:\/\/thegood.com\/#organization"},"sameAs":["https:\/\/www.linkedin.com\/in\/jonnymac","https:\/\/www.entrepreneur.com\/author\/jon-macdonald","https:\/\/jonmacdonald.com\/","https:\/\/www.goodreads.com\/book\/show\/210623415-behind-the-click"],"knowsAbout":["Conversion Rate Optimization","Digital Experience Optimization","A\/B Testing","User Experience Research","E-commerce Optimization"],"award":["Forty Under 40 Award"]}]}},"_links":{"self":[{"href":"https:\/\/thegood.com\/wp-json\/wp\/v2\/pages\/93612","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thegood.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/thegood.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/thegood.com\/wp-json\/wp\/v2\/users\/53"}],"replies":[{"embeddable":true,"href":"https:\/\/thegood.com\/wp-json\/wp\/v2\/comments?post=93612"}],"version-history":[{"count":1,"href":"https:\/\/thegood.com\/wp-json\/wp\/v2\/pages\/93612\/revisions"}],"predecessor-version":[{"id":106967,"href":"https:\/\/thegood.com\/wp-json\/wp\/v2\/pages\/93612\/revisions\/106967"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thegood.com\/wp-json\/wp\/v2\/media\/93391"}],"wp:attachment":[{"href":"https:\/\/thegood.com\/wp-json\/wp\/v2\/media?parent=93612"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}